Superblock
Client—Rice School of Architecture
Date—2008
Designed, Pending production
17 inches by 27.5 inches
This self-mailing poster was designed for a conference, entitled Superblock, at Rice School of Architecture. The conference has since been put on-hold, so production is pending on this piece. A series of sequential transformations (in line weight, line type) of letter forms generates a new shape that lacks any recognizable reference to its origin as a word. On the back side, where we take that resultant form out of context from the rest of the typographic evolution, the form becomes an icon of sorts for the symposium – a super block.
